hello@crossandpen.com

Mindset + Motivation

Even Christian creators need a gospel reminder + motivation to keep going.

Publishing + Business

Whether at book 1 or 20, get insights to help you publish & profit.

Writing + Craft

Practice + upskilling will win the day & ignite faith in your world.

Marketing + Sales

Serve by selling through connecting your work to people’s needs.

VIEW ALL AREAS OF FOCUS

Your Marketing + Sales — Connections to Igniting Faith

Marketing is much more than hawking your wares and hustling your latest launch. It’s about creating tangible connections between your work and people’s stories.

These are my best resources to help you make lasting connections with existing and future readers.

Let’s Empower Your Marketing & Sales Life

Marketing is more than hawking your book & hustling your latest launch. It’s about creating tangible connections between your work and people’s stories. It’s a lesson I’m still learning — and invite you to join me in making lasting connections with readers.

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Understand what is: Making a connection

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Create a strategy to connect your books to interested readers

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Change your mindset to selling as serving

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Leverage paid + free tactics to entertain and inform your reader

Hey there ! 👋 Jeremy here

My passion is to empower GospelWise authors like you seeking guidance to wield the power of the pen for the sake of the cross through training + resources that upskill and inspire — rocking it with personal style + creative freedom.

Proud hubby + Dad 👨‍👩‍👧‍👦 Vintage jazz vinyl enthusiast 🎷 Apple fanboy before the cool kids were 

Featured Tools + Training

Let’s be real: the thought of marketing and (*cough*) selling our work feels major ick. Can’t we just spin our yarns into gold? In a word: nope. 😳 Never fear! Training will empower you to create connections between the gospel and people to ignite faith in your world.

Marketing Mindset

Marketing Toolkit

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GospelWise Author™ Marketing Mindset

Should Christians writers market their books? Yes! Alright: How? Glad you asked! We cover those reasons in the training. There are good gospel-rooted reasons to market your book — which is crucial for having the right marketing mindset.

Discover everything you need to approach connecting your passion project to people who need your stories, studies, and resources!

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Essential Book Marketing Toolkit

Your journey from Aspiring Author into a Marketing Maestro begins here! In this training, we’ll sprinkle in a mixture of savvy marketing tips, mix in real-world examples, and top it off with essential tools for connecting your book to readers.

Whether you’re a newbie novelist or a seasoned scribe, this training will empower you with essential book marketing know-how and practical tools to turn literary dreams into book-selling reality — with tracking spreadsheets, swipe copy, and description worksheets. Turn your manuscript into a marketplace marvel!

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Design with Divi

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And Done!

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Insights + Skills + Inspiration

Actionable Marketing Advice for the GospelWise author™

The internet is chock full of advice from this and that guru promising bank for following their formula. Not here. Just a collection of insights and inspiration to help grow your skills and empower your author journey

What is (Christian) Marketing

What is (Christian) Marketing

Should Christians market their books? And what is marketing anyway — especially from a Christian perspective? Hint: it’s waaay different than you might think!